What are your impressions of certification programs like Fair Trade?
Posted in: Opinion
I have been seeing a lot of chocolate bars with the Fair Trade certification lately. I might be a bit cynical, but it seems like certifications, like the Fair Trade certification, is more of a marketinggimmick. It would be great if the chocolate bar companies actually show the "fruits of their labor" by publicizing what are actually happening at their "fair trade" farms. I guess I'm just not supportive of organizations that act like they are doing good in the world, when only a small percentage of their bars are considered Fair Trade.
